How to convince your buyer to stage their home:
Refer the seller back to why they bought the house.
We position a house to meet the “house” and “home” needs of buyers by building a series of positive impressions that meet the needs of as many buyers as possible. What was it that first attracted you to even look at this house? What was the one thing you most loved about it?
For people who haven’t sold a house in several years:
These days buyers expect that homes will be staged. Homes are almost devalued when they are not staged. The best way to describe this is if you were going to sell your car, you’d probably have it washed and detailed, right?The second and most important step in staging is cluttering. This is the cheapest and fastest way to stage a home.
Uncluttering is the most important step in the process.
Clutter accounts for 35% of the overall first impression of the interior – and almost 50% of the elements a seller can control.
Clutter causes anxiety.
The underlying cause of clutter is fear of losing the memory associated with that moment or occasion.
By uncluttering you show buyers the true spaciousness of a house!
You don't want the buyer to look at your hobbies or collections instead of the home. Are you trying to make a friend or are you trying to sell the house?